Finn Jeans Launch Party @ The Oxford Art Factory

Aug 31, 2007 - 7:00 p.m.


A new label launches in style at a new venue?! Wow! who could resist? Not me, I eagerly went with my friend Naomi to the Finn Jeans Launch Party at the Oxford Art Factory in Darlinghurst.

We arrived at the factory just after 7p.m. to an already packed venue. It was a mixed crowd of fashion industry people, music industry people, the media, and hip party people.

What I liked about this launch is the designers unique approach in showing their garments. Instead of the usual fashion parade, they opted for the models to be placed in a different see-through room. There, they were having a fun time drinking sparkling wine and trying on various types of Finn Jeans as well us helping each other undress.

Here are some pictures: